lululemon and Strava will launch the 3rd annual 40|80 Challenge, from January 2-15. Join the challenge to connect digitally with lululemon’s run community and commit to your first big run goal of 2019.

40|80 Challenge participants are encouraged to choose a run distance goal of either 40km or 80km to complete during the two-week challenge.

From January 2, participants will begin individually tracking their runs and by Jan 15 (ending at 11:59pm), those who complete their goal will receive an award badge on Strava.

The lululemon x Strava 40|80 Challenge is available to anyone with a Strava app in North America, Europe and the Middle East*.  Log on to the Strava app and find the challenge posted under the Challenges Tab.

lululemon goals campaign: 19 in 19

Setting goals is a powerful tool to help you reach your fullest potential and live a life you love. On Wednesday, December 26 lululemon will be launching its latest vision and goals initiative, 19 in 19, providing tools and resources to support effective goal-setting.

To coincide with the campaign, lululemon will be releasing new online content to support its community’s sweatiest goals, including a six-part Yoga for Beginners Series hosted by Ambassador Annie Clarke, and the lululemon x Strava 40|80 Challenge. This is in addition to the regular programme of complimentary community classes and events hosted year-round in lululemon stores. For further details and to find classes near you, visit



*Complete rules and regulations on Challenge page.